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The restaurant industry is one of the country’s fastest growing industries, projected to employ an additional 1.8 million people in the next 10 years. Extending from this, millennials are expected to make up 75% of the workforce by 2020.
What does this mean? That you need to develop a recruiting and hiring strategy to attract these workers. To do this, first take a look at some of the perks and benefits millennials want, and expect:
It’s apparent from their “wish list” above that millennials are motivated by more than just money. Attract millennials by offering more of what they want!
Put them on rotational assignments more frequently to gain a variety of experiences and give them a sense that they are moving toward something. Offer flexible work conditions so they can balance school and other social activities.
Offer fun incentives like work outings and friendly workplace competitions.
And remember, your brand and what it stands for matters. This means sharing your brand voice and workplace culture everywhere: in your establishment, on your website and social media, and in job listings.
First and foremost, know that mobile is the device of choice for younger job seekers. So, make your jobs accessible via phones and tablets. Posting your jobs to social and mobile-enabled job sites allows applicants to react quickly to new postings and apply quickly with less barriers. At Sirvo, we’ve found that posting to social media increases the number of job applications and overall engagement.
Every unnecessary step or click in the application process is a barrier and reduces engagement.
This generation is tech-savvy and will spread their love for their workplace through word-of-mouth and social media platforms, which can help recruit local talent. Social recruiting has some benefits that the traditional, print classifieds lack, such as targeting your jobs to those that are likely to be interested in that position/industry/location. To cash in, be as specific as possible in your job listings.
This will enable you to reach a higher number of candidates that are qualified for the position you’re advertising, with the skill set and experience required, making it easier for you to hire in the long run.
Read more about why Sirvo is right for your restaurant here →
Contrary to the popular belief, bartending is far more complex than taking orders and pouring drinks. From setting up your bar and maintaining inventory to making mixers and prepping garnishes, there is a lot going on behind the bar. Here are some easily implemented hacks that will help you up your efficiency while prepping without sacrificing finesse.
It may seem obvious, but making sure your drinks are cold is an elemental, and sometimes stressful, part of bar service. If you run out of cold beers, what are you going to do? Definitely not serve them warm or tell customers to wait 30 minutes until they get cold.
What if you someone orders a $100 bottle of Chardonnay and the only one you have is un-chilled in the liquor room?
Here are two great ways to get bottles cold in a hurry:
Ice, while overlooked by most, plays a significant role in the composition and presentation of a drink. As pro bartenders know, the type of ice cube you use can make or break a drink and prepping for this needs to be executed flawlessly.
One easy way to make your ice look clean and crisp is by boiling the water before you freeze it.
This removes the dissolved gas, making it clear and not cloudy. Clearer ice allows the colors of your cocktail to flourish. The best example of this is in an Old Fashioned, which uses one big ice cube, and the clearer the better.
Using crushed ice will also help take your cocktails to the next level. Many summer-time drinks thrive when served with crushed ice. Make your own as needed by taking a ziplock bag with your cubed ice and beating it with a rolling pin or strong muddler. Simple as it may seem, your patrons notice the details, especially when they enhance the drinking experience.
No bar is complete without mixers and syrups, but they don’t grow on trees. Bartenders spend countless hours prepping before their shift, making their syrups and mixers. Here are some simple tips for enhancing your mixers and making them last longer.
There is no bar without simple syrup and, as any bartender can tell you, it’s an easy recipe: combine equal parts sugar and water, and boil until the sugar is dissolved.
The real trick here is about making it last; by adding a splash of vodka, you can extend the life of your syrup.
Everyone knows about the bar staple, Rose’s grenadine, but you don’t have to use the brand-name stuff. Making your own grenadine syrup is an easy task. Whether you’ve run out of your Rose’s or want to use your own version, simply boil one part sugar in one part pomegranate juice to achieve the classic taste, then add your own twists to put a spin on it.
To change it up, and add some pizzazz to your drinks, use a jam-like mixture instead of syrup. Marmalade or raspberry jam are perfect examples that will sweeten up your drink and add a little viscosity; add a tablespoon to 2 oz of liquor and 3/4 oz of citrus (lemon, lime, grapefruit juice).
Garnishes should bring a cocktail’s ingredients together, not be used carelessly as decoration. From an olive in your martini to a bourbon cherry in your Manhattan, there is rhyme and reason for every garnish, so make it count!
Here are some garnish ideas that will bring the wow factor you’re looking for:
By placing the herbs on the top of the drink, you can take advantage of both its smell and taste, adding another layer of complexity to your cocktail.
While most people will ask for a soda or juice to help eliminate the burn of a shot, offer a homemade pickleback as a chaser to change things up. The salty, acidic taste will instantly take away the taste of alcohol and add a distinctive note that will bring customers back.
Try making a traditional pickleback with cucumbers and something hotter, like pepperoncini or jalapeños, for those who want a bit of burn. If you need somewhere to start or some inspiration to get you going, check out this pickleback recipe.
We hope that these tips and hacks will help make your life behind the bar easier. By using a little bit of foresight, some creativity, and a few tricks, you can take your game to a new level and transform any old drink into an artistic cocktail creation.
And if you’re finding yourself short on time, check out Bartending Hacks: Managing Your Time →
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While being a bartender may sound like the perfect job, it definitely has its challenges that are more often than not left unconsidered, making for a truly rude awakening for the unsuspecting suckers that don’t do their research before jumping into a job.
On average, bartenders probably do 10-12hr shifts, sometimes with no break. There are hours of prep work, hours of clean-up, and hours of catering to the demands of people who have no concept of a bartender’s actual hours.
The bartender is like the parent at a slumber party: they are working to make sure everybody else is having fun, while trying to keep them from getting in too much trouble. And once the kids go to bed, they’re up late cleaning the mess.
A skilled bartender always wants to make the best drink possible, but in a busy bar there’s a balance between meticulous craftsmanship and breakneck efficiency. This is particularly true of inexperienced bartenders who don’t have their recipes memorized. If they’re slammed with Negroni, Manhattan, and Old Fashioned orders back-to-back, they’re immediately in the weeds and will be much less excited to discuss the intricacies of their tiki menu.
Bartenders do everything at once. A home-cocktail-enthusiast might be able to make a good Manhattan, but it’s an entirely different thing to make three at once while taking a beer order, running a credit card, and being eye-pulled by 10 strangers. Most decent bartenders can multi-task like maniacs, good ones can do it while keeping their drinks to a high standard, and only the best can pull it off while maintaining a hospitable smile.
Some bars don’t allow it. Some bartenders don’t care about that rule. It’s not uncommon for a bartender to do a few shots during a shift to take the edge off and as hospitality lubrication. But many have a general policy of not drinking with customers, and will go so far as to pour water in their own shot glass instead of vodka to maintain the illusion that they are fun party dudes.
The overwhelming majority of bartenders pay extensive Federal, State, and local taxes. Almost all bar/lounge/club/restaurant owners these days are under extreme scrutiny, and as a result, many owners will report their bartenders’ individual incomes as a percentage of sales – whether you’ve been tipped or not. That goes for every single check. Practically everyone, from the smallest pub to the largest multi-bar hotel chain, makes use of Point of Sale systems to track every single aspect of cash flow. So, yes, you’ll still have to pay up come April 15th.
Ok, well, some do. But the reality is that most aren’t patient enough to wait until 4:30am for their bartender-crush to close up shop, return home, down a pair of cheap beers, and catch up on their /r/cocktails Reddit feed.
Source: Thrillist
Bartending is a balancing act, which requires the ability to juggle several responsibilities while under some serious pressure. So, that’s why December’s hacks series is all about tricks of the bartending trade and we’re kicking it off with some time management tips that will make your life so much easier!
While most bartenders should have the typical recipes down pat, there are those times that the mind skips a beat and you forget. There are also those particular customers who want their esoteric, rarely-seen cocktails that can take a bartender off their game.
For this reason, have a handy cheat sheet to help you instead of taking precious minutes to ask someone else or look it up on your phone.
Bartenders are responsible for a plethora of knowledge, the most basic of which is knowing their liquors. Here is a quick guide to the variations of whiskey to help you quickly explain a particular type to a customer:
USA: “Spicy-oak firmness”. Tennessee whiskies tend to have a caramel taste.
Canada: “Light, new, perfect for mixing”
Ireland: “smooth, spicy, fruity”
Scotland: “smokey, peaty” (if Islay). “Sweet and fruity” (If Speyside). “Spicy, salty” (if Cambletown).
Japan:“quality, perfected” Japanese whiskeys are detailed and carefully crafted for structure.
As many of us know, when you’re bartending, you can’t always get to everyone as soon as they want a drink. When that’s the case, simply acknowledging your customer can go a long way. It assures them that you’re aware of them and that you’ll be right there.
It may even clue them into the fact that they are not the only customer at the bar…crazy!
This little trick will buy you some extra time, relieving some of that pressure we’re all too familiar with. Plus, it will do wonders for your customer satisfaction. And your tips!
Your bar is piling up with guests, you’re in the middle of making six different drinks, trying to handle a credit card payment and need a new bottle of well vodka. Welcome to “the weeds” my friend.
All of us who work, or have worked, in the industry has experienced it at least once. So, what to do in this situation: just breathe. It’s almost counter-intuitive but absolutely effective because the best thing you can do is slow yourself down.
Taking 2-5 minutes to step away, collect yourself and regain your thoughts will help immensely. Despite leaving your responsibilities for a couple minutes, you will benefit in the long run by returning to work with a clear head.
Say someone comes in and orders a drink you’re unfamiliar with. What do you do? For some, this can cause a major brain fart and send you into a tizzy trying to figure out the ingredients and how to properly mix the drink. A quick fix for this:
“I’m sorry, we actually don’t have all the ingredients to make that here.”
While this is a cop out, it’s a handy last resort that can save you from getting backed up and spinning out of control. When taking this route, be sure to be apologetic and have a go-to suggestion to tell the customer.
Most importantly, while working behind the bar, keep your cool, keep your pace and help yourself to manage your time with these sweet and easy tricks.
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Turnover is high in the Food and Beverage industry, particularly for restaurants – averaging 66.3% annually, according to the National Restaurant Association – and all that turnover is expensive.The payroll cost standard is 30-35% of your restaurant’s total sales, according to Baker Tilly’s Restaurant Benchmarks. On top of that, training falls into the hands of not only your managers, but your strongest staff members as well, taking valuable time away from their own tasks.
While it may sound daunting, you’ll find that your money and time will be well spent when you can suss out the candidates who will reflect the culture of your establishment and who are dedicated to giving your guests a fantastic experience that keeps them coming back again and again.
So, how do you find someone that is worth the investment?
Get to the heart of your potential new hires by asking these questions during your restaurant hiring interviews:
The best restaurant employees take pride in their ability to provide guests with a wonderful experience. Whether you’re hiring a server to handle a white-tablecloth dinner service or a line cook to make pizzas during a busy lunch rush, the desire to make people happy is a must!
Are your candidates having trouble coming up with an answer? Or are they excited to tell you why they want to be a part of this challenging industry? Hopefully, it’s the latter!
The dictionary defines hospitality as “the friendly and generous reception and entertainment of guests, visitors, or strangers.” A great candidate will sum this up in their own words, giving you a warm and fuzzy feeling.
Tack this on to question #2, and see how it connects. Do you feel the candidate is being genuine in their answer? Does the person go into great detail? This should give you insight into what type of service they feel they should provide to your guests. A thoughtful, detailed answer, be it a positive or negative experience, shows that you’re interviewing someone who will put a lot of thought into their job.
It’s a given that the candidates probably don’t know the policy when it comes to special offers at your restaurant, and you may not even have offers in the first place! The “correct” answer lies in their reaction. Do they clam up, get nervous? Or do they stay calm and keep a smile on their face?
How they react to this question is a great indicator of how they’d react under pressure; if a candidate can’t keep their cool here, how are they going to do so in the middle of a busy service, when the level of pressure is much higher?
This is a great question, especially when hiring a server or bartender! The ability to build a relationship with guests throughout their experience can make the difference between a one-and-done guest or a loyal advocate for your establishment. Having interests outside of work is essential for making small talk, as well as maintaining a healthy work-life balance. Any of us who have worked in F&B can attest to how easy it is to burn out when your job is to make others happy!
Much of the focus on hiring is on guest satisfaction, but being a team player, behind the scenes, is just as important. With this question, you can judge someone’s maturity level, and the ability to overcome difficult situations and hold themselves accountable for their relationships in a team setting. Patrons absolutely love to be taken care of by a staff that is clearly having fun and enjoying the time spent with their coworkers.
While the best answers to these questions will depend on your food business’s specific needs, they will certainly help you gain much better insight into a candidate that you won’t be able to get from a resume.