7 Licenses and Permits Required to Open a New Restaurant

7 Licenses and Permits Required to Open a New Restaurant

Opening a new restaurant is no easy task and the restaurant industry is highly regulated. New eateries face all of the typical new business hurdles, as well as complying with a web of local, state and federal regulations. To ensure that your new restaurant gets off to a good start, find out exactly what licenses and permits it needs to operate.

Business License

The city or state where your new restaurant resides issues you a business license. This license is what gives you the authorization to operate within a particular geographic jurisdiction. Getting a business license usually involves filling out some paperwork (i.e. registering your business name) and paying an application fee.

Employer Identification Number (EIN)

An EIN number is what tells the federal government that you are an employer. It is essentially a tax identification number, and you obtain it by visiting the IRS website, filling out a form and paying a fee. You can also apply by mail or by phone. Your EIN is the number under which you file your business taxes each year.

…the restaurant industry is highly regulated…

Certificate of Occupancy

A new restaurant must have a certificate of occupancy to show that the building it is safe for employees and customers. The town or city that your restaurant resides issues the certificate and usually requires a building inspection by local authorities. Most restaurants must have a certificate of occupancy before opening their doors to the public.

Food Service License

No restaurant can operate without a food service license. This license usually involves and on site visit by city or county health department officials and ensures that your restaurant meets all food preparation, food storage and food safety regulations and laws. In some cases, employees must complete a food safety training program and have a food handler’s permit.

With the right licenses and permits, you will get off to a flying start and a whole new culinary adventure.

Liquor License

If you plan to sell liquor at your restaurant, then you need a liquor license. Liquor laws vary from state to state and sometimes from city to city. Local authorities do not want just anyone selling liquor, so most liquor laws are fairly strict and regulate everything from when and where to serve liquor to how much it costs. Depending on your restaurant’s location, you might need both a beer and wine license and a liquor license.

No matter what type of liquor license you need, apply for it early because it can take up to a year to receive it. Application fees can range from a few hundred dollars to many thousands of dollars, and you must renew the license each year.

Music License

Music in the background of any public eating establishment helps create atmosphere. Copyright law, however, protects music, so if you plan to play it in your restaurant, then make sure you have a music license.

Check out Sirvo’s Business Owner’s Toolkit for more information on operating your own place in the hospitality industry.

Get the license from companies that hold performance rights for copyrighted musical works. Two of the largest such companies are the American Society of Composers, Authors and Publishers (ASCAP) and Broadcast Music Incorporated (BMI). You can face some pretty stiff fines without a music licence.

You can also opt for a restaurant music streaming service that covers all your bases like, Soundtrack Your Brand.

Sign Permit

You need signage to draw attention to your new restaurant. So before you put up that placard, sandwich board or illuminated banner, make sure that you have a sign permit from the city or town where your new restaurant resides. This permit allows you to use signage, but it also regulates the size and location of your signs.

Opening a new restaurant is exciting! With the right licenses and permits, you will get off to a flying start and a whole new culinary adventure. Check out Sirvo’s Business Owner’s Toolkit for more information on operating your own place in the hospitality industry. 

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Hotels: A Great Place to Start or Advance Your Career

Hotels: A Great Place to Start or Advance Your Career

If you’re interested in a career in the hospitality industry, a hotel is an excellent place to start. There is a very wide range of entry-level positions that can lead to mid/upper level professional positions. Let’s take a look at the general entry-level jobs available and the possible paths of advancement that each one offers.

Desk Clerk

A hotel desk clerk works a basic, fairly low-impact customer service position that isn’t difficult to get into. Some hotels may ask for prior related hospitality experience or a high school diploma. Very rarely do hotels require any higher education or formal training.

This is a very good position to advance into management as you’ll rapidly learn the hotel’s day-to-day operations. If you’re considering pursuing a career in accounting, another interesting branch is to work as a night auditor. This overnight job retains the functions of the front desk clerk, but with less incoming traffic during the shift, the rest of the time is spent preparing the daily revenue and room occupancy reports.

Hotels have a wide variety of departments…

Administrative Assistant

Hotels have a wide variety of departments in which they require administrative assistants; accounting, development, human resources, legal, marketing, etc. This is yet another area that enables you to quickly learn about day-to-day operations and has room for advancement to a variety of other departments.

Depending on the complexity of the job, the educational requirement for an administrative assistant may be anything from a high school diploma to a related bachelor’s degree. It is a job that can potentially be obtained without prior experience.

Accounting

Accounting work doesn’t differ much in a hotel from what is done pretty much everywhere else; hotel accountants will process financial data, prepare regular reports, manage payroll and conduct audits among other duties. Opportunities exist not just at individual hotels, but at the corporate offices of chains as well. Duties can expand to working with investments, strategic initiatives and business case recommendations.

Opportunities exist not just at individual hotels, but at the corporate offices of chains as well…

Areas to potentially move up include real estate, the supply chain and management of individual hotel locations or regions. These positions will usually require a degree, but there are plenty of entry-level opportunities for new graduates.

Marketing

Marketing is another area in which jobs are available both at the independent and corporate level. Opportunities are particularly rich for those who speak another language and have a deep understanding of cultures that a hotel brand is expanding into.

This position requires a degree, but a wide range of communications, psychology or social studies bachelor’s degrees are often sufficient to secure an entry-level position.

There are plenty of opportunities to advance in a hotel.

Food Service

Most of the world’s top chefs pass through a hotel or resort at one point or another in their careers. This is a great breeding ground for chefs looking to learn traditional cooking techniques.

There are plenty of opportunities to advance in a hotel kitchen and often all it takes is a little luck and timing. Craft your trade, learn from those around you, play your cards right and you may become the next executive chef.

A lot of people do not always look to hotels as having a plethora of professional opportunities. Hopefully, this blog has opened your eyes to some of the paths forward as you look to develop professionally. Regardless of what career path calls out to you, a series of hotel positions always looks great on a resume.

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How to Choose a Memorable Name For Your Restaurant

How to Choose a Memorable Name For Your Restaurant

You’ve readied your space, hired your staff and now the only thing standing between you and opening night is thinking of a great restaurant name. It’s almost like naming your baby… with a few big differences. Name your kid Apple, and you get a few eye-rolls from the adults in the playground. Name your restaurant Rat’s Nest Kitchen, and you just lost whatever money you invested. So how do you go about choosing the right name for your restaurant?

Good characteristics for names

A good name for a business has a couple of traits. Remember that it is all about branding and you want to choose a name that will be easy for your guests to remember. No one wants to be known as “That one place with the sandwiches”. Make it is easy to spell too, so that people can write about you. Keep it simple and choose a name that can possibly be utilized effectively as you potentially grow someday.

The most important part of a good name is that it targets the audience you want to draw. You’ll need to research your potential clientele to find out what will make a good impression on them before thinking up names.

Your restaurant, like your baby, needs a good name.

Location is a great starting place

People who love your town will appreciate a place named after it or some piece of their history. Visitors will like the historic appeal and may even come to conclusions about the historical importance of your establishment, even if there isn’t much past the use of the name. In other words, choose a timeless name.

You can take the location inspiration in many directions. For example, The French Laundry got its name from the French Steam laundry that was housed in the same building in the 19th century. Go ahead and dig deep in local color. It’ll do your name good.

Keep the theme in mind

Have you ever seen a Chinese Restaurant named Joe’s? No, and you won’t because a restaurant serving ethnic food wants potential customers to know what they are in for. Your restaurant’s name should reflect the theme of your business. The name is the first impression people get, and you want it to be accurate.

Keep it simple and choose a name that can possibly be utilized effectively as you potentially grow someday.

… And the cuisine

While naming your pizzeria Pepperoni Pizza With A Soda may be a bit restrictive, calling it Just Pizzas is pretty effective. It may even help in marketing your brand, as it tells the customer exactly what to expect from the menu. A vegetarian will know to avoid something with ‘steakhouse’ in the name, and people in the mood for tacos will gravitate toward a restaurant named ‘taqueria.’

Use personal inspiration

A common naming trope is to use the name of the person who inspired the owner. For instance, Wendy’s was named after the owner’s daughter. Naming your restaurant after a loved one makes for a great advertising hook, and people will eat up the story along with the food.

You can also name it after a time or place that holds personal meaning or your favorite play on words. Everybody loves a joke, and puns work on many levels. It conveys a relaxed attitude, and it puts people In a sunny mood. It also gives you a chance to get creative.

What to avoid

For both legal and branding reasons, you will want to avoid trademarked names. You’ll confuse customers and get yourself sued.

As a general rule, run potential names past other people and look to their reactions.

As a general rule, you should run potential names past other people and see their reactions. They will think of associations that you might have missed. Plenty of people have come up with what they thought were lovely names, only to have everybody assume they were insulting someone or referencing something off-color. Getting input from peers or local industry leaders keeps you from getting embarrassed later.

Your restaurant, like your baby, needs a good name. Your restaurant needs a name it can stick with for life. Take the time to research the market, brainstorm ideas, and test it on people. Getting the right name will be worth every minute. 

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Sirvo Says: 5 Denver Restaurant “Hidden Gems”

Sirvo Says: 5 Denver Restaurant “Hidden Gems”

Whether you’ve just arrived in Denver or have been here for some time, there are a few spots in town that only a few of us know about. Most of these places have been around the Denver scene for some time and if they haven’t, they sure feel like they have. We have compiled a short list of establishments that would be great for entertaining friends from out of town, taking your S.O. to or checking out alone on those days you are feeling adventurous. We present for you, Sirvo Says: 5 Hidden Denver Restaurant “Hidden Gems”.  

1. Potager

Potager is the creation of Chef Teri Rippeto and her father Tom. This lovely establishment has been one of the best restaurants in Denver since 1997. Long before the farm to table trends that have hit the local (or even national) scene, this garden-inspired menu changes with the seasons and utilizes those fresh seasonal ingredients in an awe inspiring and delectable way. Part of their vision states, “It is crucially important that we do something we feel good about, everyday”. This bodes true for rest of us when trying to find that perfect place to dine. Potager is located in the Cap Hill neighborhood at 1109 Ogden, Denver CO 80218.

2. Devil’s Food

Devil’s Food, what a name! There is nothing evil about this lovely Wash Park establishment, it is more heavenly and charming than anything else. While the neighborhood may be a bit “upscale”, the interior of Devil’s Food is everything but. They first opened their doors in 1999 and it is definitely the type of restaurant one seeks out when they are looking for a place that has a little character. They recently just added onto their location at 1020 South Gaylord, Denver CO 80209, where they will be one part bakery and one part restaurant. Keep in mind, there may be a line if you choose to go there for brunch. So worth it…

3. Ernie’s Bar & Pizza

Established in 1948, Ernie’s Bar & Pizza is a throwback with a contemporary twist. This pizza establishment features fresh made dough and mozzarella that add a unique flavor to their delicious pizza. Selected by the Westword in 2015 as Denver’s Best NY Style Pizza, Ernie’s does not disappoint. Not only do they have 30 beers on tap, but they also infuse their own whiskey. Located in the Sunnyside neighborhood at 2915 W 44th Ave. Denver, CO 80211, Ernie’s is worth the visit for pizza lovers and is a great place to entertain friends or family. 

4. Solitaire

Say it’s your anniversary and you are trying to find the perfect place to go that has great food and a romantic atmosphere, Solitaire is the place you are looking for. Nestled in the Highlands neighborhood at 927 W 32nd Ave, Denver, CO 80212, this wonderful restaurant has only graced our presence since 2015. The service is hospitable and the Charred Spanish Octopus is almost reason enough to go. Chef/Owner Mark Ferguson overtook the space when a former Denver restaurant hidden gem, Highland’s Garden Cafe, closed its doors after 20 years.

5. Adrift Tiki Bar

Recently purchased by the owners of Little Man Ice Cream (a not so hidden gem), Adrift Tiki Bar residing at 218 S Broadway, Denver, CO 80209, is quite the restaurant for those looking for a unique experience within the Denver dining scene. With an exotic ambiance and a cache of rum based cocktails, Adrift is one of a kind. It’s dark, it’s got an island vibe and the Polynesian/Hawaiian themed menu is to die for. Adrift reminds us of how lucky we are to live in such a wonderful city, with an eclectic and thriving food culture. 

We here at Sirvo are in love with Denver and enjoy exploring all of the different places there are to eat and drink in town. The hospitality scene (especially locally) is growing fast and is a great industry for those seeking a job that supports a work/life balance. Head to our job board to see all of our open listings and then set a date to visit all of these hidden gems!

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Why Giving Thanks is Good for Your Career

Why Giving Thanks is Good for Your Career

Soon, we will gather to celebrate Thanksgiving, acknowledging our blessings and giving thanks for our good fortune. It’s a lovely tradition. But this year, why not try to extend the practice of gratitude beyond the Thanksgiving table to the workplace? Most of us rarely give or receive thanks at work, but why’s this the case? In part, there’s the belief that we shouldn’t have to thank people for doing things they’re paid to do. But it’s also because we often feel uneasy about the correct way to say thanks in the workplace. So, in the holiday spirit, here are a few suggestions to help ease the way.

Just say it

Skip the email or text and go tell that awesome co-worker or manager how much you appreciate him or her. But tailor your delivery to the recipient; some people prefer to be acknowledged in private, others bask in public praise. Exactly what you say is up to you, but for the greatest impact, make sure it’s specific, heartfelt and genuine. It’s remarkable how even a few words of praise will help improve your work relationships.

It’s remarkable how even a few words of praise will help improve your work relationships.

Send an e-note

We all complain about getting too much e-mail. But have you ever complained about getting a personalized e-mail expressing genuine thanks? I doubt it.

In his book, The Happiness Advantage, positive psychology researcher Shawn Achor recommends starting your mornings by spending two minutes writing an e-mail of praise or thanks to a different friend or colleague each day. It doesn’t need to be long; just a few sentences will suffice.

Try to do it for at least 21 days (the time it takes to establish a habit). Sending these e-notes will not only increase your happiness, they’ll help broaden and cement your work relationships.

Write a thank-you card

Handwritten cards are an increasing rarity in the Internet age. So the next time you want to show your appreciation to a work colleague or someone in your professional network, consider doing it the old-fashioned way. A thank-you card is a heartfelt way to express your gratitude when a co-worker has gone above and beyond, or after the completion of a huge event or project.

If you’re in job search mode, you should always send a thank-you note soon after an interview, either by e-mail or card. But don’t forget to send a handwritten note of thanks to friends and colleagues who’ve actively helped you during the search, too.

Within every workplace, there are employees who put incredible effort into jobs that few ever notice.

Thank the people who never get thanked

Within every workplace, there are employees who put incredible effort into jobs that few ever notice: the janitor who mops the floors, the admin who perfects her manager’s PowerPoint, the cashier who always remember your lunch order, the temp who answers the phones…

If you’re in a position where you can thank these workers with a raise, bonus or promotion, I urge you to do so. But all of us, no matter what our rank, have the power to make other people feel appreciated. It may not offer a direct payoff, but it’s the right thing to do and good karma is never a bad thing.

So the next time you’re about to walk past one of these workers, stop, chat and express your gratitude. Doing so won’t take much time and will likely prove the highlight of their day — and yours.

Practice gratitude

Beyond expressing thanks to others, it’s equally important to focus on all that you are grateful for in your own life.

Positive psychology research shows that by regularly practicing gratitude you can significantly improve your happiness. This can ultimately pay off for you in your career, since happier people are more productive, engaged and resilient workers. It’s why Achor says, “The greatest competitive advantage you could have is a positive and engaged brain.”

Here are three simple practices to consider:

1. Keep a gratitude journal. Spend two minutes a day making note of at least three new things you’re grateful for and do it for at least 21 days. Positive psychology research has shown that keeping track of what you are thankful for trains your brain to scan for the positives in your life and stimulates production of serotonin and dopamine — the brain’s “feel-good” chemicals. That in turn, reduces feeling of anxiety, stress and helplessness, which is an invaluable aid for navigating an uncertain workplace.

2. Savor happy memories. Rekindling happy moments from the past is a proven way to boost your mood, which, in turn, can make you more productive and resilient at work.

Fortunately, the holidays offer a wonderful chance to share treasured family videos, photos and family stories with loved ones. But you can reap the benefits of savoring fond job-related memories, too. Surround yourself at your workplace with things like photos of conferences you attended or awards you received. Or get together with colleagues to swap humorous “war stories” and remind each other of important accomplishments.

3. Be grateful for what you’ve learned from career setbacks. Nobody enjoys when things don’t go well at work. But you can lessen the pain when you acknowledge their lessons and reframe the losses as potential gains.

A few questions to help you find the silver lining:

  • What lessons did this experience teach me?
  • Can I find a way to be thankful for what I learned or gained from this experience, even though I was initially disappointed by it?
  • What new abilities did the experience draw out of me?

This article was originally published on Forbes.

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